MEDIA CONSULTING
Not sure where to start? We can help you begin by identifying your goals, discussing options, and determining budget scope with unbiased counsel, and a whole lot of industry experience.
CAMPAIGN MANAGEMENT
We take care of everything from start to finish. Media strategy development, channel and scheduling recommendations, negotiating and buying media space, ad/creative trafficking, performance monitoring and reporting. Whether your campaign needs are business-to-business or business-to-consumer, we’ve got you covered.
AUDIENCE RESEARCH
Audience analytics can be overwhelming and intimidating – but with our in-depth knowledge, multi-channel resources and extensive experience, honing in on your target market is one of the tasks that we do best. After just one or two campaign briefings, we can begin to narrow in on who it is you want to reach – and the rest, you can leave up to us.
DIGITAL MEDIA
We plan, buy, traffic, and monitor advertising in any and all forms of online and mobile media. We make sure your messages are featured on websites that are directly related to your audience. With strategic, programmatic and area-targeted buying, your online campaign is set for success.
SOCIAL MEDIA
With this medium, we can reach as broad or as specific of an audience as you want – and we can make informed tweaks throughout the campaign to optimize performance and generate the best-possible results. What better way to display your brand than to get people talking about it in a friendly and familiar atmosphere?
INFLUENCER MEDIA
We have created authentic relationships with many Canadian influencers who are committed to promoting your brand in a professional, thoughtful and effective way. We take time to vet their audiences and content to make sure they are the right fit for your brand.
TRADITIONAL MEDIA
Outdoor – Whether it’s a billboard alongside a major highway, a transit shelter downtown, or a digital screen at your favourite sports bar – this traditional medium still grabs the attention of thousands daily, while giving your message valuable exposure.
Television – Television offers a highly-engaging format to reel in your audience and evoke emotion – all while marketing your brand’s message to the masses.
Cinema – You can be sure all eyes will be focused on your brand in this distraction-free environment. Here, your message is centre-stage.
Radio – Connect with your audience on those long car rides, and let your message keep them company. We’ve got years of experience executing successful radio campaigns, and know how to make the most of this connective medium.
Print – From magazines and flyers to newspapers and inserts, this traditional medium still holds its own when it comes to reader engagement.
Ambient – When a campaign calls for it, we like to get creative. There are really no limitations to what we can and can’t do with ambient executions.
SEARCH ENGINE MARKETING
GOOGLE ANALYTICS